BMW 360º SafetyUnder this name is the latest bet of the German brand for safety in the world of motorcycles. And it is that if you ask someone on the street, with a minimum of knowledge, for a brand associated with safety, surely many will respond by citing the German brand of the propeller.
They, who for something have earned this fame, now present us with a new concept of safety linked to motorcycles. A concept that not only affects German motorcycles, but also includes driver equipment and training courses for the same driver.
Also, to further support that bet, from 2013 all BMW motorcycles will be fitted with ABS as standard. A system that they were already pioneers in adopting back in 1988 and whose latest iteration we can see in the brand new BMW F700GS and BMW F800GS that we will present to you shortly.
The first of the three legs of this stool is the technological innovation on motorcycles. Innovation because from the very beginning BMW has applied the latest technological advances available to its motorcycles. In the thirties they were among the first brands to use telescopic forks, for example. In recent years we have seen the arrival of electronic systems such as the THIS (Electronic Suspension Adjustement; electronic suspension adjustment), the DTC (Dynamic Stability Control; dynamic stability control) or the DDC (Dinamic Camping Control; dynamic damping control).
The second leg is the driver protection, another aspect in which BMW stands out with its own designs since 1976. year in which they presented the first helmet of the brand. or in 1978, when they presented a complete range of BMW driver equipment. Currently the catalog is so wide that you can practically go dressed from head to toe with it.
Finally the German brand pays attention to the driver knowledge, allowing constant updating through workshops. Covering from off-road courses to circuit batches adapted to the levels of the participating users. Whether they are experts or novices, they all have a place in them.
This is how users of the German brand are cared for, first by offering highly advanced motorcycles in technology, state-of-the-art equipment is also offered and finally they teach you to use everything. A concept in which the user is cared for, which in short is the one who spends the quarters to have the most current motorcycle and envied by his teammates.